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potli

Visual Identity, Service design

Brief:

Visibility for Indian streetfood vendors

Project

A platform and brand that promotes visibility for Indian street food vendors

India has rich street food culture and traditions. People have been savouring this food for ages and it’s a very crucial part of every Indian’s life. Unfortunately, it has not gained the recognition it deserves.

This project aims to make this culture visible by:
Giving a visually, verbally comprehensible domain to their existing subconscious brand for easy generation of organic traffic.

To create community among the vendors for mutual development. A platform to enable discovery and share the essence of these places and inform the tourists.

potli
potli
Indian street food posters
Indian street food posters
Platform/app design for discovering Indian Street food stalls
custom devanagri and latin type
custom devanagri and latin type
menu, illustrations, Indian street food illustration
packaging paper
packaging origami
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illustrations, Indian street food illustration
illustrations, Indian street food illustration
illustrations, Indian street food illustration
illustrations, Indian street food illustration
illustrations, Indian street food illustration
illustrations, Indian street food illustration
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